Marketing

How will savvy consumers react to a new product or service? Will a social media campaign outperform a traditional advertising strategy? In the 21st century, marketing professionals must have a comprehensive grasp of research and analysis, new media technology and customer relationship management (CRM) strategies to ensure organizational goals are achieved.

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Career Path Data

Companies Hiring in 2015*

Oracle
36,348 jobs posted
Accenture
11,907 jobs posted
Amazon
9,613 jobs posted
Anthem, Inc.
7,796 jobs posted
Parexel
6,025 jobs posted

Sources: *CEB TalentNeuron™ and **U.S. Bureau of Labor Statistics. Information provided is not intended to represent a complete list of hiring companies or job titles, and degree program options do not guarantee career or salary outcomes. Job postings information based on 2015 data accessible at the time of creation of table, and is subject to update from time to time to reflect more recent data. National long-term projections may not reflect local and/or short-term economic or job conditions, and do not guarantee actual job growth. Students should conduct independent research for specific employment information.